As the large-scale deployment of urban NOA, consumers are paying more and more attention to the improvement of intelligent driving experience. The increasingly fierce competition has made the related companies faced with more pressure in innovation pre-research, mass production development and industrial chain cooperation for advanced assisted driving. What are the new development trends and products about advanced assisted driving? How should traditional assisted driving enterprises upgrade their products?
Recently, 2023 Advanced Driving Assistance Technology Forum was held in Shanghai. The forum was mainly mainly oriented to the frontline work like design and development, focusing on product innovation, mass production development and industrial chain cooperation, around the new development trend of assisted driving and product upgrading. The key points and difficulties in project development were mainly discussed.
Li Peng, the vice president of Research Institute of Shanghai Smart Control Co., Ltd., was invited to attend the conference. With years of experience in intelligent connected vehicle business, he delivered a wonderful speech on "Development and Practice of Smart Control Driving Technology". From the perspective of the development trend of intelligent driving technology, Mr. Li clarified the necessity of the mass production of the "Driving-parking Integrated" technology solution.
According to statistics, 4,162,900 new cars were delivered in the Chinese market with factory-installed products equipped with intelligent cockpit + IoV +OTA+ intelligent assisted driving (L2 as the baseline), a year-on-year increase of 67.64% , and the factory-installed product equipped rate up to 28.09% from January to September 2023.
Mr. Li pointed out, "In the future, the cockpit domain and the intelligent driving domain within the HPC unit will show the integration trend of "cockpit-driving integration". The cockpit-driving integration has the advantages of effectively reducing development costs and communication time, optimizing the utilization of computing power and functional experience, and providing more innovation space at the application level, which will drive the intelligent vehicles to a new level." During the speech, Mr. Li shared the "Smart Control intelligent driving full stack hardware and software solutions" and the practical implementation of ADAS driving-parking integrated domain controller, cockpit-driving integrated domain controller, intelligent driving, high-precision fusion positioning terminal, etc., which aroused enthusiastic attention and discussion from the audience.
As a service provider that continues to explore and innovate in the fields of intelligence, electrification, interconnection and unmanned, the exhibition focused on displaying intelligent cockpit, driving-parking integrated domain controller, high-precision fusion positioning terminal, T-BOX and other intelligent driving related products and solutions. In the exhibition, Smart Control booth was bustling with visitors and warm atmosphere, attracting many customers, media and experts and scholars to visit and negotiate.
As a highland contested by major new energy manufacturers, the future of intelligent driving business will be unlimited. Smart Control will continue to make breakthrough and innovation of related technologies and products in the field of intelligent driving, unswervingly work with ecological partners to continue to push forward the industrial intelligence and interconnection, and step into the new era of intelligent driving together!
